Política de privacidad de Farnsla | Protección de datos

Política de privacidad y protección de datos de Farnsla

Fecha de entrada en vigor: 2 de febrero de 2025
Última actualización: 10 de mayo de 2026

This Privacidad & Data Protection Policy explains how Farnsla ("Farnsla," "we," "our," or "us") collects, uses, shares, stores, and protects information when you use our website, applications, integrations, chatbot, panel, and related services (collectively, the "Services").

Resumen en lenguaje claro

Farnsla uses data to provide, secure, soporte, and improve the chatbot service. Depending on the features a merchant enables, Farnsla may process tienda configuración data, product information, chatbot instructions, chat conversaciones, customer correo electrónicoes for seguimiento, and limited customer/order information for order-related soporte.

We no sell personal data. We no use merchant customer data for unrelated advertising. When Farnsla is uninstalled or an account is deleted, we start deleting related personal data according to the retention and deletion section below.

This summary is for convenience. The full Política de privacidad below controls if there is any difference.


1) Contáctanos

If you have questions or requests about privacy, contact: hello@farnsla.com


2) Who this Policy covers

This Policy covers personal data relating to:


3) Definitions


4) Farnsla's role: controller vs. processor

For merchant customer data processed through a merchant's tienda, the merchant is generally the controller/business and Farnsla acts as a processor/service provider, processing the data on the merchant's behalf to provide the enabled features.

For merchant account data, website visitor data, facturación/soporte data, and service security data, Farnsla may act as an independent controller/business.

Si eres cliente de un comercio y quieres ejercer derechos sobre tus datos, normalmente debes contactar primero al comercio. Si nos contactas directamente, podemos remitir tu solicitud al comercio o ayudar cuando esté permitido o sea obligatorio.


5) Information we collect

We collect and process information to provide, secure, soporte, and improve the Services. The specific data depends on how the Services are used and which features are enabled.

A) Merchant account and admin information

B) Store and integration information

C) Información de clientes del comercio, chat y datos relacionados con pedidos

Depending on the Merchant's configuration and enabled features, we may process limited data such as:

D) Usage, device, and log data


6) Shopify and platform data access

Platforms such as Shopify may show broad permission categories because of how platform access works. Farnsla uses platform permissions only to provide enabled features such as chatbot display, product recomendaciones, historial de conversaciones, correo seguimiento, analytics, and order-related soporte. Farnsla no use customer/order data for unrelated advertising or resale.

Categoría de datos Ejemplos Por qué Farnsla lo usa
Store/admin data Store ID, shop domain, owner/admin contact details, installation status Create the merchant account, connect the tienda, provide soporte, and manage the integration
Producto data Products, variants, collections, inventory/product listing data Answer product questions and recommend relevant productos
Chat data Mensajes de clientes, respuestas de IA, marcas de tiempo y resúmenes de conversación Show historial de chat, help merchants hacer seguimiento, improve soporte workflows, and troubleshoot issues
Datos de contacto del cliente Correo electrónico y datos de contacto cuando se recopilan o se necesitan para seguimiento Allow the merchant to respond when human help is needed
Order-related data Order ID, order status, order date, shipping/fulfillment information, customer verification details where required Ayuda clientes with order-related questions when this feature is enabled
Device/activity data IP address, browser, operating system, approximate location, timestamps Operate the chat experience, secure the service, troubleshoot issues, and prevent abuse
Online Store/theme data App embed, script tag, theme/app extension data Display and operate the chat widget on the storefront

7) Cómo usamos la información

We use Personal Data for the following purposes:


8) AI processing

Farnsla may use AI service providers to generate chatbot responses, classify customer questions, summarize conversaciones, or improve soporte workflows. Depending on the enabled features, prompts sent to AI systems may include merchant instructions, preguntas frecuentes, políticas, product information, mensajes de clientes, and limited order-related context needed to answer the customer's request.

We no intentionally send more Personal Data to AI systems than is necessary to provide the enabled feature. We no use merchant customer Personal Data for unrelated advertising or resale.


9) Legal bases for processing

Cuando las leyes de privacidad exigen una base legal, procesamos datos personales con una o más de las siguientes bases:


10) Cómo compartimos la información

We do not sell Personal Data.

We may share Personal Data only in the following situations:

Our current subprocessor categories include hosting/database providers, AI service providers, correo providers, analytics/monitoring providers, soporte tooling, and payment/facturación providers. Merchants who need current subprocessor details or merchant data processing terms may contact us at hello@farnsla.com.


11) Cookies, consent, and preference choices

We may use cookies, local storage, or similar technologies on our website and, where applicable, in connection with merchant storefront experiences.

Cookie/type Finalidad ¿Obligatorio?
Essential cookies/local storage Operate login, sessions, security, and chatbot functionality Yes
Preference cookies Remember settings or preferences Optional/where applicable
Analytics cookies Understand usage and improve the Services Optional where consent is required
Marketing cookies Advertising or marketing measurement Solo if used and only where permitted

You can typically manage cookies through your browser settings and any consent or preference tools we present in the Services where available.


12) Do Not Sell/Share and opt-out requests

We no sell Personal Data. Some privacy laws define "sale" or "sharing" broadly, including certain disclosures for targeted advertising. If you want to submit an opt-out request that may apply under those laws, contact us at hello@farnsla.com with the subject line: Do Not Sell/Share Request.


13) Automated decision-making

We no use Personal Data for automated decision-making that produces legal or similarly significant effects on individuals as part of our Services.


14) Data retention and deletion

We retain Personal Data only for as long as necessary to provide and maintain the Services, meet legal, accounting, or compliance requirements, and protect the security and integrity of the Services. When Personal Data is no longer needed for these purposes, we delete it or de-identify it, subject to legal and operational constraints.

If a Merchant uninstalls the app or deletes their account, we start a deletion process for data related to that Merchant and the use of the Services. We aim to delete all related Personal Data within 30 to 60 days from the uninstall/account deletion date, unless we must retain limited information longer for legal obligations, fraud prevention, security, or dispute resolution.

Categoría de datos Ejemplos Finalidad Retención típica
Merchant account data Name, correo, settings Account management and service delivery While account is active; deleted within 30-60 days after account deletion unless legally required longer
Store/integration data Shop domain, configuration, installation status Run integrations and enabled features While installed; deleted within 30-60 days after uninstall unless legally required longer
Datos de clientes/pedidos IDs de cliente/pedido, estado del pedido y correo cuando sea necesario Provide enabled atención al cliente features Processed only as needed; deleted within 30-60 days after uninstall/account deletion unless required longer
Chat data Mensajes de clientes, respuestas de IA, marcas de tiempo y resúmenes Chat history, soporte seguimiento, troubleshooting, analytics While the merchant account is active; deleted within 30-60 days after uninstall/account deletion unless required longer
Usage/log data IP, device, events, errors Security, diagnostics, improvement 30-60 days, then deleted or de-identified unless needed longer
Soporte data Mensajes, attachments Soporte and troubleshooting 30-60 days after ticket close unless legally required longer

Shopify privacy webhooks

For Shopify merchants, Farnsla is designed to respond to Shopify's mandatory privacy webhooks, including customer data requests, customer redaction requests, and shop redaction requests, where applicable. These webhooks help us process privacy and deletion requests connected to Shopify stores.


15) Protected customer data

Some platform features may require access to customer or order-related data. Farnsla requests access only to the data needed to provide enabled features, such as product recomendaciones, historial de chat, correo seguimiento, and order-related help.

We aim to limit staff access to protected customer data, use access controls, and process customer data only for the purposes described in this Policy.


16) Security measures

Usamos medidas técnicas y organizativas diseñadas para proteger los datos personales, incluida la encriptación en tránsito, controles de acceso, permisos de mínimo privilegio, monitoreo/registros, manejo seguro de credenciales y tokens de integración, y restricciones internas sobre quién puede acceder a sistemas de producción. Cuando está disponible y es apropiado, usamos encriptación en reposo, autenticación multifactor y registros de auditoría.

If we become aware of a security incident affecting Personal Data, we will investigate, take steps to reduce harm, and notify affected merchants or authorities where required by applicable law or platform requirements.

No system is completely secure, and we cannot guarantee absolute security, but we work to continuously improve our safeguards.


17) Your rights and choices

Depending on your location and relationship with Farnsla, you may have rights to access, correct, delete, receive a copy of, restrict, or object to certain processing of Personal Data. You may also opt out of marketing communications.

To submit a privacy request, correo hello@farnsla.com with the subject line: Privacidad Request. We may ask for verification to protect against unauthorized requests. We aim to respond to verified privacy requests within 30 days, unless a different period applies under applicable law. If we need more time, we will let you know where required.

If you are located in a jurisdiction with a privacy regulator, you may have the right to lodge a complaint with that regulator. We encourage you to contact us first so we can try to resolve your concern.


18) Notice for merchant storefronts

Merchants using Farnsla should update their own privacy políticas or customer notices to explain that an AI chatbot may be used on the storefront, that chat mensajes may be processed to answer questions, that correo electrónicoes may be collected for seguimiento, and that limited order information may be used where order-help features are enabled.


19) International data transfers

Podemos procesar y almacenar información en países distintos al tuyo. Cuando sea obligatorio, usamos salvaguardas apropiadas para transferencias transfronterizas.


20) Children's privacy

Our Services are not intended for children under 13, and we no knowingly collect Personal Data from children under 13. If we learn we have collected such data, we will take steps to delete it.


21) Changes to this Policy

We may update this Policy from time to time. We will post the updated version on our website and update the "Last Updated" date. If changes are material, we may provide additional notice where appropriate.


22) Merchant agreements

If you are a Merchant, additional terms may apply to your use of the Services, including data protection terms that govern how we process data on your behalf. If you need a copy of our merchant data protection terms or current subprocessor details, contact us at hello@farnsla.com.